Many early-stage entrepreneurs price based on intuition rather than real cost structure — and it leads to hidden losses, underpricing, and unsustainable growth. This module teaches you how to calculate your true cost per unit or service hour using real business inputs in an Ontario context.
Participants will break down real scenarios including rent, labour at Ontario wage realities, materials, overhead, and platform fees. You will learn how fixed, variable, and hidden costs shape profitability and where most small businesses are quietly bleeding margin without realizing it.
The session is focused on financial reality, not accounting theory. Participants should bring their own cost figures if they have them. By the end, every participant will be able to confidently answer the question that matters most: am I actually making money on each sale?

